Search engine optimization (SEO) is a big business today. In a nutshell, SEO is the process of directing free visitors, known as traffic, to websites via the use of search engines like MSN.com and Google.com. When you use SEO tools to help improve your website and online marketing, these tools can help your website rank higher meaning it will be listed in search engines at a higher placement over other competing web pages.

There are many valuable SEO tools that are available online. You must have gathered from experience that your PR will increase if other websites post an active link to your site or blog. There are many ways of doing this, such as exchanging links with others- all you have to do is generate as many links as possible that point towards your site. This ensures the search engine of your credibility and good content. Try linking others' sites to yours at first, and hopefully, they will follow suit.

Firstly, arm yourself with a tool that will generate long tail keywords. Next, go ahead and get yourself an analyzer. Once you have automated the SEO procedure, you will realize that all the aforementioned processes will get faster and trouble-free. This is so because you will be free from keeping track of numerous websites manually!

Yet, obtaining these SEO tools is not the only way of ensuring a higher rank for your site. You could employ your own methods and hit upon a way to climb the rank ladder. Instead of depending heavily on these tried and tested tools, you could go forward and depend on the experience you have gathered in this field. If you like experimenting, you do not necessarily have to travel through this much trodden path. Instead of using SEO analysis tools, try out your own hit and trial methods!

By Kam Hubbard who invites you to check out all the positive points in http://www.analysisseo.com for an affordable SEO training program to take your sites & business to the top!

Article Source: http://EzineArticles.com/?expert=Kam_Hubbard

I'm constantly amazed at the number of so called SEO consultants and Internet Marketers who do not know that Google has free tools that you can use in your effort to make money on the Internet. You don't need to buy thousands of dollars worth of software when Google gives it to you for free. Plus, Google's free tools are generally a lot better than the software you pay money for!

Webmaster Tools - This is Google's free tool for you to keep up with your websites. This tool will tell you the top 20 keywords you rank for plus the percentage of traffic those keywords are bringing to your site. Webmaster Tools will also tell you how many links you have pointing back to your site among other things.

Analytics - This is probably one of the most comprehensive tools on the Internet, at any price! With this free tool from Google you can drill down into your sites statistics. Find you where your traffic is coming from, whether it be search engines or from other sites. It will even tell you if they were bookmarked or if the user just typed in your domain name. It also tells you the most popular keywords on your site and how many hits they generated. Analytics will also tell you the most popular pages on your site and how many hits each of those pages produced. All this and more for just having a Google account!

Google's Keyword Tool. This is a great research tool. It will help you find profitable keywords, tell you how much competition among advertisers there are for that keyword, what the highest bid on Adwords is for that keyword and show you the search trends for those keywords over the last 12 months.

These are only 3 of the free Webmaster tools Google offers. There are others but I'd suggest getting started with these 3 if you're serious about making money on the Internet.

Tony Travis has been involved in Internet Marketing since 2001. He has helped people learn how to make extra money on the Internet for many years. He specializes in simple, easy to use methods that nearly anyone can learn. Tony believes that with a little time and effort, anyone can learn how to make money on the Internet.

Article Source: http://EzineArticles.com/?expert=Tony_Travis

For effective business promotion just proper advertising is not enough. Although banner ads, flash presentations may look attractive but from SEO point of view, it does not help in getting the target customers. By posting SEO articles you can answer the specific queries of your clients that they have and divert them towards your site. Website owners use various SEO tools for this purpose, one of them is doing article submission to many directories that can accelerate your business growth.

Apart from articles, blogging also helps in establishing your brand name on internet. Now-a-days you can also find many search engines that have the facility of blog searches. This gives the opportunity to establish your name amongst top websites just by submitting quality content. Blogging gives the freedom to discuss or talk about any issue concerning your business or company. It has to be attractive, relevant and informative.

SEO packages of some companies do offer tools combining professionally crafted blogs and articles to market your website in better way. Article submissions gives the chance for creation of good quality content that can be distributed and re-distributed for multiple months. Whereas blogs provide more of an interactive platform where you can share your product information with the customers.

Proper use of SEO tools can bring about many positive changes in your business. If you have an already existing website that fails to attract the target visitors, you can add quality blogs and articles to your site to get new customer base. Hiring a good search engine optimization company and purchasing good SEO package can construct customer base faster and in easy manner.

There is one SEO tool that can produce long tail keywords, installing it is beneficial for your website. It makes the process of search engine optimization easier, faster and hassle-free. Its basic characteristics is it keeps you free from manually maintaining track of many websites.

You can find many valuable SEO tools online that can work wonders for your website. Sure shot method of success of getting good traffic is when other websites have active link to your site. It can be attained by exchange of links that diverts back to your website. Your site should also link back to other sites so that they do it for yours. Just having these SEO tools do not guarantee success, they have to be tested and tried properly and suit your website business.

Copyright © 2009

SPINX Website Design Los Angeles based firm offers complete web solutions, Los Angeles design studio, website design San Jose, graphic design Santa Barbara, best web design, graphic design portfolio & much more.

Article Source: http://EzineArticles.com/?expert=Alan_L_Smith

Just like any industry out there SEO has got its own tools of trade. The selection of SEO tools you use daily to a large extend determines your productivity and the results you'll be able to achieve. There are a lot of tools to pick from and the choice is hard to cast. Luckily, you don't need to try out every single SEO tool out there to find the ones that fit your skills and requirements. With these SEO software reviews you'll be able to make an educated choice of SEO tools getting a nice return on your investment.

Since everybody and his dog are now seem to be doing SEO for their sites the amount of work needed to effectively optimize a site has grown dramatically. You need to be constantly on the look for new links, keyword opportunities, ways to improve your content and so on. Plus you need to analyze your activities, track your search engine rankings, evaluate your link building efforts and so on.

SEO is not something you can do solely by hand any more. The days when all you needed for your SEO campaign were an Excel spreadsheet and a pair of hands are long gone. Today you need to be equipped with SEO tools of all sorts and fashions to be able to effectively research keywords, analyze links and so on.

There are many types of SEO software these days. Perhaps too many. There are online tools, and desktop apps, free and paid ones, all-in-one and task-specific tools. Given the variety of SEO software out there making the right choice can be pretty hard. This SEO software review will help you navigate the sea of SEO and marketing tools.

Some of the most popular SEO software packages online are SEO PowerSuite, Web CEO, IBP (Internet Business Promoter) and SEO Elite. There are certain similarities and differences among them: in the set of features, performance, speed and of course price.

To choose which of the SEO software sets best corresponds to your needs you need to identify these needs first. Look through your daily SEO check list and see which tasks you can do more efficiently with the help of SEO tools. Naturally you'll need to automate rank tracking, keyword research, link analysis and competition research. Once you know what you're looking for you'll be much more confident with your choice.

Read full SEO software reviews of SEO Elite, IBP, Web CEO and SEO PowerSuite as well as detailed comparison of these tools in one comprehensive SEO Software review and make a confident and educated pick.

Article Source: http://EzineArticles.com/?expert=Richard_M._Gilmore

SEO is a fairly contentious issue and one that virtually every internet marketer seems to have an opinion on which would be fine, except in my experience, they are all different. I have, in my travels, picked up some hints and tips that I think most sensible people can agree with.

The first thing to know is that most search engines, especially the all mighty Google, hate SEO. It makes sense really, the whole reason that we need SEO is because the people who are involved with these search engines want to be the ones to dictate what ranks high in their lists, SEO is often times our way of attempting to 'trick' the search engines into seeing us as the best site to fit their criteria. So, my first piece of advice is a simply one, use SEO but use it thoughtfully and don't over do it. Being too obvious about it will often result in a penalty rather than the increase in traffic you were hoping for.

The thing search engines love the most is content. Fresh, original content is the key to getting in with the big guys. The search engines are, basically, indexers of content so the more of it you have for them to index the better. But again I have to sound a warning, the content must also be relevant and entertaining, it must be quality. The search engines may not be able to tell the difference but the people who arrive at your site sure will be able to.

Another thing to keep in mind is that the search engines will look for an idea of topic in the heading and sub headings of your articles so decide on your keywords and try to have them appear in these areas as often as you can without giving a spammy feel to your content.

Keyword density in general is probably the most hotly debated element of SEO. As I said last week, I do not claim to be a leading expert on these matters but with the use of a bit of common sense I have arrived at what I think is a sensible solution. I try to include a few keywords in my content when possible but I keep one overriding principle in mind; I am writing for people not search engines.

Some use of keywords can help to bring people to your site and clearly that is a good thing but as I mentioned last week, you actually want them to stick around for awhile. Get to know you and hopefully buy your product or service. They are not going to do that if all they find on your site is spam type articles stuffed to the gills with key words.

In conclusion I would say by all means use SEO but while doing so always keep in mind the old adage that less is often more. I have certainly found that to be true with SEO.

Steve King is a full time Internet Marketer, writing and promoting his own products as well as selling products as an affiliate.

Find out more about Steve and his no nonsense marketing approach at his blog http://steveking.biz

Article Source: http://EzineArticles.com/?expert=Steve_M_King

The internet has benefited the commerce or corporate sector the most. NO business can be carried out without the help of computers or the internet. The internet has helped the market to develop and reach from the local level to global level. The internet is highly used by the companies to promote their products all round the world.

In order to increase the sales of the companies through websites, it should be attractive and should contain meaningful contents useful for the customers. Registering the websites with various search engines is also very important. Search engine optimization basically improves the rank of the website. This means more and more people will visit the website.

Search engine optimization improves the quality of traffic on the website. Creation of keywords must be in such a way that it should match the requirements of the visitors. It should be short and should be related to the products of the companies. Various other searches like image search, country search can also be targeted. It can be a marketing strategy. The website is designed in such a manner that the structure and the presentation of the site attract large numbers of visitors. One more thing that can be done is editing the content of the web site. Certain key words can be introduces along with the actual content.

This may promote the web site to the initial pages of the search engine. The method of intensive use of the keywords while designing the text of the website also can be used but it may hamper the use of the search engines.

There are various service providers which help a company to improve the rank of their website. Some marketing companies include search engine optimization in their strategy. The presence of the website in the initial pages of the web site leads to increasing users visiting the website this may lead to advertisement of the products. In modern time where there is cut throat competition the companies around the world have to be fully equipped with such plans and strategies to sustain in the market. Search engine optimization is a strategy where the internet sales increases at a very high rate and thus ultimately increase the profit base of the company. It improves the rank of the company's web sites but also takes care of the rules and regulations of the search engine. In order to increase sale on the internet search engine optimization has become crucial.

Article Source: http://EzineArticles.com/?expert=Jeffrin_Thomas

Start Your SEO Campaign
Get Indexed by Google and Start Your Optimization Campaign
Google has a vast number of tools that can help anyone interested in optimizing their website get started. Among these tools Google's keyword analysis tool is one of the best starting points for your search engine optimization (SEO) campaign. In this article I will cover some of the basic uses for this utility and how it relates to your SEO strategies as well as how it gets you indexed by Google.

The first thing that needs to be understood is what a search on Google entails. By no means does Google run a general query on every website that is on the internet rather when you run a search it tries to match your search against the information it has listed in its database. This database is ever growing, not by individuals suggesting that Google search their site but by the incredible technology that Google implements, Spiders.

Spiders are programs or scripts that are continually browsing web pages already in Google's database for new information added to the site. This is how Google keeps you up to date with relevant content. While they are searching these sites the spiders follow every link on that website. Be it to another page on the website or to an entirely new website. What needs to be considered is this "Google adds new sites by following links from sites already listed." This is the key to both getting listed and to your websites optimization.

Right now you are probably asking yourself "How am I supposed to get sites to link to me?" While this may seem like a difficult task in reality it is not. Google not only does the work of finding and indexing your website but indirectly helps you accomplish this.

Here is where Google's Keyword Analysis tool comes into play. This tool gives you statistics about whatever keywords you enter. For example if you run a search for "shoes" the first three keywords that result from this are:

•DC Shoes
•Running Shoes
•Vans Shoes

Basically the keyword analysis tells you, based off whatever root word you type in, what other key phrases come up based off that keyword along with a host of other data. While the data it provides is quite valuable to your SEO strategy it is outside the scope of this article and will be addressed later on. The best way to explain this is by an example which should help to solidify the information. I own a company that sells clothing for dogs and I have just created a website. The website is not indexed by Google and I know no one else in my industry with a webpage. I also do not have the money to hire a company that does SEO but I am just a bit savvy when it comes to these things. I have decided the keywords I want to begin controlling are "Dog Clothes" however I cannot do this overnight as there are many companies that come up when I do a search on Google for "Dog Clothes." Here is where I turn to my trusty keyword analysis tool.

When I run a search with this tool I come across these results:

•Dog Clothes
•Designer Dog Clothes
•Small Dog Clothes
•Cheap Dog Clothes

When we do the search ourselves we notice that the keyword "Dog Clothes" has 23,000 monthly searches (this was at the time of this article) and the next keyword in line "Designer Dog Clothes" has 1,800 monthly searches. Our next step is as follows. We open our browser and head over to Google and run a search for our new keywords. With the results that we get from this search we are now ready to take our second step in both optimizing our site and getting it indexed.

We begin by choosing the first 10 to 15 sites that come up, preferably sites that are not web forums, blogs, or social network groups (we will deal with those in another article). We find the contact information for the company and send off our offer to create an affiliation. This offer should include a brief introduction, the link URL(web address),the display text of the link i.e. "Custom Leather Clothing for Dogs", a brief description of your site, and a direct link to your affiliates page. If you spend only an hour or two a day for a week straight you will accumulate an immense number of people interested in creating an affiliation. Shortly after your link appears on their site, especially if they have a high Google Page Rank, you will be indexed by Google and will have established your base for your SEO campaign.

The Google keyword analysis tool is very powerful and as you have noticed in playing with it that it provides far more data than what is covered so far. Play around with the data and use Google's help section as it is loaded with helpful information related to Google's tools and there functions. In our next article we will go over some more features of Google's keyword analysis tool and how they can be harnessed to supercharge your SEO results

Harold Pettegrove
NorthRockSEO
http://www.northrockseo.com
http://blog.northrockseo.com

Article Source: http://EzineArticles.com/?expert=Harold_Pettegrove

Start Your SEO Campaign
Get Indexed by Google and Start Your Optimization Campaign
Google has a vast number of tools that can help anyone interested in optimizing their website get started. Among these tools Google's keyword analysis tool is one of the best starting points for your search engine optimization (SEO) campaign. In this article I will cover some of the basic uses for this utility and how it relates to your SEO strategies as well as how it gets you indexed by Google.

The first thing that needs to be understood is what a search on Google entails. By no means does Google run a general query on every website that is on the internet rather when you run a search it tries to match your search against the information it has listed in its database. This database is ever growing, not by individuals suggesting that Google search their site but by the incredible technology that Google implements, Spiders.

Spiders are programs or scripts that are continually browsing web pages already in Google's database for new information added to the site. This is how Google keeps you up to date with relevant content. While they are searching these sites the spiders follow every link on that website. Be it to another page on the website or to an entirely new website. What needs to be considered is this "Google adds new sites by following links from sites already listed." This is the key to both getting listed and to your websites optimization.

Right now you are probably asking yourself "How am I supposed to get sites to link to me?" While this may seem like a difficult task in reality it is not. Google not only does the work of finding and indexing your website but indirectly helps you accomplish this.

Here is where Google's Keyword Analysis tool comes into play. This tool gives you statistics about whatever keywords you enter. For example if you run a search for "shoes" the first three keywords that result from this are:

•DC Shoes
•Running Shoes
•Vans Shoes

Basically the keyword analysis tells you, based off whatever root word you type in, what other key phrases come up based off that keyword along with a host of other data. While the data it provides is quite valuable to your SEO strategy it is outside the scope of this article and will be addressed later on. The best way to explain this is by an example which should help to solidify the information. I own a company that sells clothing for dogs and I have just created a website. The website is not indexed by Google and I know no one else in my industry with a webpage. I also do not have the money to hire a company that does SEO but I am just a bit savvy when it comes to these things. I have decided the keywords I want to begin controlling are "Dog Clothes" however I cannot do this overnight as there are many companies that come up when I do a search on Google for "Dog Clothes." Here is where I turn to my trusty keyword analysis tool.

When I run a search with this tool I come across these results:

•Dog Clothes
•Designer Dog Clothes
•Small Dog Clothes
•Cheap Dog Clothes

When we do the search ourselves we notice that the keyword "Dog Clothes" has 23,000 monthly searches (this was at the time of this article) and the next keyword in line "Designer Dog Clothes" has 1,800 monthly searches. Our next step is as follows. We open our browser and head over to Google and run a search for our new keywords. With the results that we get from this search we are now ready to take our second step in both optimizing our site and getting it indexed.

We begin by choosing the first 10 to 15 sites that come up, preferably sites that are not web forums, blogs, or social network groups (we will deal with those in another article). We find the contact information for the company and send off our offer to create an affiliation. This offer should include a brief introduction, the link URL(web address),the display text of the link i.e. "Custom Leather Clothing for Dogs", a brief description of your site, and a direct link to your affiliates page. If you spend only an hour or two a day for a week straight you will accumulate an immense number of people interested in creating an affiliation. Shortly after your link appears on their site, especially if they have a high Google Page Rank, you will be indexed by Google and will have established your base for your SEO campaign.

The Google keyword analysis tool is very powerful and as you have noticed in playing with it that it provides far more data than what is covered so far. Play around with the data and use Google's help section as it is loaded with helpful information related to Google's tools and there functions. In our next article we will go over some more features of Google's keyword analysis tool and how they can be harnessed to supercharge your SEO results

Harold Pettegrove
NorthRockSEO
http://www.northrockseo.com
http://blog.northrockseo.com

Article Source: http://EzineArticles.com/?expert=Harold_Pettegrove

Search Engine Optimization (SEO) is a very powerful method of generating tons of free traffic for your website. SEO services can cost you an arm and a leg, and not many people have the SEO knowledge to get their website listed Google's first page for highly competitive keywords. Fortunately for you, there are many cheap and even free resources to get you the piles of search engine traffic you've been waiting for.

1. Long Tail Keywords

If you aren't a professional SEO, don't waste your time trying to compete with the "big-dog" corporate sites for very general keywords. You won't beat Netflix for the keyword "movie rental." However, there are other keywords that will get you smaller amounts of very targeted traffic.

Internet marketers without a background in SEO use "long tail" keywords, or very targeted keywords that are searched less often but are easier to optimize for. So, you might be able to make the first page of Google for "diy home gardening tips" even if you can't get to the top for "gardening".

Do some research on how to properly set up META tags, and if you're using a WordPress blog I highly recommend the All-in-One SEO Pack plugin.

2. Backlinking

Without a doubt the most important thing you can do for your site. Find other sites that Google already ranks highly in their searches and get linked! Try link exchanges, forum signatures, or guest blog posts.

3. Content

Google not only "likes" sites with lots of high quality content, it also "likes" sites that are constantly updated. Write quality articles often and keep your site updated.

4. Use header and bold tags

Use your h1 and bold tags sparingly but always, always place them around the key phrases which include your keywords. Google "likes" this a lot.

5. Get featured

Try to write articles and have them featured in e-zines or guest write for popular blogs and place your link in your article. These links will stay active for a long time and boost your Google ranks.

Looking for more SEO tips? Check out my blog at the link below!

Thanks guys, see you next time!

Author: Connor McArthur

More SEO Tips and Guides: http://homemoneyblog.com/2009/07/seo-what-you-need-to-know/

Internet Marketing Tips for the Average Joe - How I Made Thousands a Month and You Can Too!

Article Source: http://EzineArticles.com/?expert=Connor_McArthur

Search Engine Optimization (SEO) is a very powerful method of generating tons of free traffic for your website. SEO services can cost you an arm and a leg, and not many people have the SEO knowledge to get their website listed Google's first page for highly competitive keywords. Fortunately for you, there are many cheap and even free resources to get you the piles of search engine traffic you've been waiting for.

1. Long Tail Keywords

If you aren't a professional SEO, don't waste your time trying to compete with the "big-dog" corporate sites for very general keywords. You won't beat Netflix for the keyword "movie rental." However, there are other keywords that will get you smaller amounts of very targeted traffic.

Internet marketers without a background in SEO use "long tail" keywords, or very targeted keywords that are searched less often but are easier to optimize for. So, you might be able to make the first page of Google for "diy home gardening tips" even if you can't get to the top for "gardening".

Do some research on how to properly set up META tags, and if you're using a WordPress blog I highly recommend the All-in-One SEO Pack plugin.

2. Backlinking

Without a doubt the most important thing you can do for your site. Find other sites that Google already ranks highly in their searches and get linked! Try link exchanges, forum signatures, or guest blog posts.

3. Content

Google not only "likes" sites with lots of high quality content, it also "likes" sites that are constantly updated. Write quality articles often and keep your site updated.

4. Use header and bold tags

Use your h1 and bold tags sparingly but always, always place them around the key phrases which include your keywords. Google "likes" this a lot.

5. Get featured

Try to write articles and have them featured in e-zines or guest write for popular blogs and place your link in your article. These links will stay active for a long time and boost your Google ranks.

Looking for more SEO tips? Check out my blog at the link below!

Thanks guys, see you next time!

Author: Connor McArthur

More SEO Tips and Guides: http://homemoneyblog.com/2009/07/seo-what-you-need-to-know/

Internet Marketing Tips for the Average Joe - How I Made Thousands a Month and You Can Too!

Article Source: http://EzineArticles.com/?expert=Connor_McArthur

SEO or Search Engine Optimisation is the name given to the process of optimising a website to be search engine friendly. Small and large businesses are catching onto the fact that their website can hugely benefit from SEO and ranking well on the search engines

In this article ill list the top 5 beginners SEO tips you can implement very easily and will help improve your website rankings.

1. Page Title Optimisation Your page title is the text description that search engines use in the results and your web browser displays in the top of your window. The page title is very important in SEO and is one of the main factors in helping your web page rank. Your title should be an accurate description of what content is displayed on the page and should only focus on 2 or 3 main topics or key phrases.

The tag is contained in the section of an .html page. It is a stand-alone element and not really a meta tag, but it is the most important step you need to take in optimising your website, whether it's a blog or static Web page.

This tag is what Google and the other search engines index in their results to link to your website. It is the "first impression" and your only chance to make the Google user click on the result pointing to your website. This is a mirror of the quality you offer on your website.

Your page title should use keywords used in your content heading and paragraph tags. If your web page has content related to "Sydney SEO" or "SEO Central Coast" your heading and paragraph tags should also include the keywords "Sydney SEO" and "SEO Central Coast".

2. Descriptive Link Anchor Text Every website uses text links in some form or another. Google and other search engines read these links in relation to the rest of your web page content and rate them based on how relevant they are. The name given to the text used in a link is "anchor text". A big mistake people make when linking their pages together is they use anchor text like "click here" or "read more". It is much better you use descriptive keywords in your link anchor text that are related to you on page copy and the page the link points to. For example if I was linking to a page with content about Sydney SEO and Central Coast SEO I would not say "Click here for more information" or "Read more", I would say "Click here for more information on Sydney SEO" or "Read more on Central Coast SEO".

3. Have Lots, & Lots of Content Content is probably the most important factor of SEO. Basically if you have the content your website will rank irrespective of your page titles or anchor text links. The more content you can get that is related to your websites topic the better. Google and other search engines love big websites and the more content you have, the more pages the Search Engines can see and therefore the bigger you website is.

4. Source Incoming Links Another good beginners SEO tip is, find external incoming links to your websites. One of the other ways Google and other search engine rank websites is by scanning how many other websites are linking to yours and if those websites have what us search engine optimisers call "Authority". Authority websites can be other websites that rank very well with a high page rank, government websites or educational websites. The more incoming links you get from external websites and especially authority websites the higher search engines will rank you. Part of the skill in SEO is sourcing and securing authority backlinks.

5. Name Your Page File Names There's lots of scope for SEO around your page names. Google guidelines suggest that you build a brand, but nevertheless keyword rich filenames do well in search... if the SEO is done right. They should be based around the top level keywords for that page, there's no reason to give pages or files random names. If a page is based around keyword content, then the filename should contain those keywords. Using my same examples as before, if my page has content about "Sydney SEO" or "Central Coast SEO" I would probably name my page Sydney-central-coast-seo.html or something along those lines. You will notice I used dashes (-) instead of and underscore (_) to separate the words. Google reads both as a word separater but dashes are more widely used.

To read more about SEO, the theory of SEO and SEO techniques or to view some SEO Pricing Packages visit, "Central Coast SEO". Central Coast SEO is part of Big Click Studios - Big Click Studios also speicilise in web design, web development and search engine optimisation (SEO).

Article Source: http://EzineArticles.com/?expert=Justin_Roberts